Video Marketing

TARGETED VIDEO MARKETING

TARGETED 
VIDEO MARKETING

it’s critical to find new, unique ways to make your product or service stand out in the crowd of marketers vying for your prospect’s attention, proven to be a powerful, effective part of marketing strategy.

programmatic-video-marketing
64% percent of consumers make a purchase after watching branded social videos. 
-Tubularinsights
Selling is all about storytelling, and your audience needs information to make informed decisions on your products and services. Video content allows you to build meaningful connections with your audience, which will help you stand out. 

Online video marketing options:
  • Online Video (often referred to as pre-roll, post-roll, mid-stream, and more)
  • Placement of online videos in commercial inventory options such as YouTube, in mobile applications, on websites like ESPN, or in social media platforms
  • ‘Views’ or ‘View Through Rate’ are the most common metrics we track for a successful online video campaign
  • Connected TV (Over-The-Top) can help your business reach cord-cutters who have unsubscribed from cable television as they stream live and on-demand content through subscription streaming services
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WHY YOU NEED TARGETED VIDEO MARKETING

Video builds trust and credibility

Video is the perfect way to create a personality for you company and brand. Many consumers will be able to connect to your videos, enhancing the likelihood that you will earn their trust and their sales. 
Search engines love video

Search engines as well as social media platforms these days are known for looking for content that engages users. Not only that but YouTube is the second largest search engine behind Google. This means that video ads have a exponential ability to reach consumers. 
Video boosts conversion rates

Watching a compelling presenter or story-line in a video can absolutely influence a customer to take action. Conveying the right message through a video is a powerful selling tool. 
Video encourages social shares

We live in the age of viral video and the majority of video consumers do end up sharing video with others. This is your chance to really let your businesses personality shine through, you are only limited by your imagination. 
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