In-App & Geofencing
in-app & GEOFENCING MARKETING
Mobile in-app MARKETING, much like display, builds awareness, influence consideration and drives action through targeted messaging. The difference? delivery. ads are delivered within apps, and only on mobile devices such smartphones and tablets.
advantages of IN-APP ADVERTISING AND GEO-FENCING
Advantages of In-Application Marketing and Geo-Fencing:
- Target users based on demographics, app behavior, or their physical location
- Re-target users who’ve visited your competitors’ locations recently
- Deliver dynamic messaging using a user’s location, the date and time, and even the weather
